The CCCA “Canada Brand” approach reinforced at summit in Vancouver

June 16, 2015 - The Consider Canada City Alliance (CCCA) collaborative branding approach was reinforced at the recent Pacific Finance & Trade Summit in Vancouver.

Speakers noted that Canada’s global strengths in both finance and trade were not being recognized and called for a more co-ordinated approach to establish the Canada brand.

This is precisely why eleven of Canada’s economic development agencies have united to collaborate with partners from across the country to bring Canada’s investment advantages to the world.

Click here for the article published on the Vancouver Sun.